Why restaurants need an online ordering system
More orders, lower costs and full control over your customer relationships, the business case for taking orders online.
Customers increasingly expect to order food from their phone. If your restaurant only takes orders over the counter or by phone, you're leaving money on the table, and often paying steep commissions to third-party delivery apps for the online orders you do get. Here's why running your own ordering system pays off.
Cut third-party commission fees
Third-party delivery platforms typically charge a significant commission on every sale. With your own ordering system you pay a flat subscription and 0% commission, the more orders you get, the more you save.
Reduce staff workload
Every online order arrives written down, exactly as the customer entered it. Nobody has to stop what they're doing to pick up the phone, and orders can be printed for the kitchen with one click.
Fewer errors than phone orders
Misheard dishes, wrong quantities and wrong addresses disappear when the customer types the order themselves. What you see on the orders page is exactly what they want.
Convenience turns into more business
The easier it is to order, the more people do it. A menu that's one tap away, open wherever you share the link, your website, Google Maps, social media or a QR code on the table, turns passing interest into actual orders.
Stay competitive
Restaurants around you are already taking orders online. A modern ordering page keeps you in the game and makes sure customers comparing their options don't skip you because ordering is harder.
People order more from the comfort of their phone
Customers browsing your menu on their own phone take their time, see every dish with photos and descriptions, and aren't afraid to add extras. Relaxed browsing leads to bigger orders than a rushed phone call.
Win customers who would never call
For many people, clicking a few times is simply easier than talking on the phone. With an online menu you win those customers too, instead of losing them to a competitor who's easier to order from.
Update your menu anytime
Unlike a printed menu, your online menu can be changed in seconds, update prices, add specials or mark sold-out dishes as unavailable, and every customer instantly sees the current version.
More repeat business
Customers order directly from you, not through an aggregator that lists your competitors next to you. A saved link or a QR code brings them straight back to your page the next time they're hungry.
What you get with Restanaut
- Your own hosted restaurant page with online ordering, no website needed.
- 0% commission on orders.
- Instant order notifications: push, email and sound alarm.
- QR code menu for contactless table ordering.
- Menu creator that can import your existing menu from photos or PDF.
- Order printing on receipt printers and A4.
- Support for multiple locations and team members.
- Custom domain on the Business plan.
Ready to try it yourself?
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